From: Beth’s Blog: How Nonprofits Can Use Social Media: Frank Barry, Guest Post: 4 Keys to Building a Successful Nonprofit Web Site

I especially liked #4, which is one of the things that I’m proud to have helped The 1010 Project with:

4) Make Yourself Easy to Find on the Social Web

Sites like Facebook, Twitter, YouTube (know about the new nonprofit call to action), LinkedIn and Flickr are becoming exceedingly important to any nonprofits online presence. It’s likely your organization is already using one or more of these social networks to engage with supporters, spread your message or raise money. Chris Brogan likes to call these places “outposts”. Your main website should highlight your presence on these sites so that your readers can connect with you in social ways online – they want to get to know you and they want to see that you are doing creative things in fundraising.

via Beth’s Blog: How Nonprofits Can Use Social Media: Frank Barry, Guest Post: 4 Keys to Building a Successful Nonprofit Web Site.

In my experience, “outposts” can make or break a nonprofit’s web-presence.

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